The Gap oversized sweater went from being a fashion insider’s secret to a TikTok must-have – WWD

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Every day, editors, influencers and celebrities share pieces and places they love to shop, but rarely let their audience learn about the little shopping secrets of the fashion set. Regardless of whether they’re the reason the fashion industry has a gatekeeping problem – spreading the mindset of you can’t sit with us to maintain its status quo, presence and exclusivity – or not, we’re not going to add fuel to the fire; rather, we’re here to reveal a little style secret. So get your credit cards out, because it starts with Gap’s striped sweater.

If you’ve been on social media, especially TikTok, in the past month, chances are you’ve seen the sweater appear left and right on your page for you. The striped shirt has amassed over 20.7 million views on the social media platform, and it’s not hard to see why. The must-have oversized Gap turtleneck sweater has the ideal combination of breathable cotton fabric in a trendy and flattering A-line silhouette with bell sleeves, loose turtleneck and bandeau sleeves – it’s cool and easy to care for.

While the sweater captures the spirit of the “It” sweaters – by the likes of Tôteme and Khaite – it is both timeless and ageless, which adds to its appeal for any woman when paired with jeans, leather pants or even a skirt. While we always advocate buying a luxury cashmere sweater, if you’re looking to cut down on your expenses or save the madness for a trendy piece of clothing or accessory (like a designer handbag), priced cotton knitwear accessible is a great way to fill the gap in your winter wardrobe (no pun intended). And if that’s not enough to tempt you, check out the rave reviews from customers.

“I went back and forth to order it, but I’m glad I did. It is of excellent quality and a true classic. Perfect oversized fit and the length came just to the base of the hip. He’s a keeper! ”Says a happy Gap customer.


Gap oversized turtleneck sweater

$ 79.95

Buy now

Since 1969, the Gap has been known for its casual, high-quality basics at affordable prices. However, with many stores closing in recent months, questions like “Will Gap ever be cooler?” and “Can Gap come back to the fore?” have been brought to the fore of industry and consumer conversations. But why does Gap have to be more than an accessible brand with basic pieces that transcend trends?

While many believe Gap was the creator of normcore – before normcore, or any kind of “core” was a thing – it turns out that his version of “normal” dressing isn’t the actual illustration of the ambiguous term. Instead, perhaps Gap had a mission to challenge the status quo and remind its buyers that its products reflect and evoke their own individuality. In other words, he believes in normal relativism. Gap’s interpretation is not the idea of ​​looking like everyone else; instead, it is the idea of ​​being your most authentic self. The brand is a destination where clothes make everyone feel comfortable and liberated. So they say: I’m one of a kind and I don’t need to shout it through my looks.

For example, when Gap’s tight-fitting denim infiltrated the streets, no one would stop another and say, “Oh my God, you’re wearing Gap’s straight-leg denim pants.” Rather, they would say – and still today they would say – “I love your jeans. “Therefore, Gap is part of the idea that we should dress for ourselves and not worry about labeling or defining our sense of fashion based on where we shop, but instead on pieces that unlock our unique style.

Regardless of Gap’s opinion, this sweater deserves your attention and you may want to buy one before the secret is out.


Gap oversized turtleneck sweater

$ 79.95

Buy now

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